The World Rafting Federation (WRF) is proud to unveil its official mascot, Nyami, a vibrant and energetic symbol of unity, adventure, and environmental stewardship. Inspired by the mighty Nyami Nyami, the river god of the Zambezi River in African mythology, this new mascot embodies the spirit of rafting: resilience, teamwork, and the powerful connection between humans and nature.
Nyami’s design reflects the diverse global rafting community; the character’s playful yet dynamic appearance aims to engage audiences of all ages, particularly youth, inspiring future generations to embrace the sport and care for the world’s rivers.
Beyond competitions, Nyami will play an active role in WRF’s educational initiatives, promoting sustainability and the protection of freshwater ecosystems. Whether at major events or in digital campaigns, Nyami will help raise awareness about the importance of rivers and the thrill of rafting.
Nyami is more than just a mascot; it's a symbol of the WRF’s commitment to uniting the global rafting community and fostering respect for nature. Let’s welcome Nyami as we continue the journey of adventure on the world’s rivers!
@worldrafting
